There are 3 categories of trade mark you can register depending on your business needs or the nature of your organisation: individual marks, certification marks or collective marks. safety_dividerIndividual marks An individual mark distinguishes the goods and services of a particular business from those of another.
Alongside patents, many renewables companies will use – and carefully protect – trade secrets and confidential information on various aspects of the relevant hardware and how they manufacture and deploy it.
The solar company would then develop and protect its own in-house know-how around design optimisation – what factors to consider when selecting a site, the topography of the solar array, storage and design, as well as project development and asset management – that it will leverage in order to differentiate itself from the competition.